Creating purse hook designs had been a dream for Lily Moore until the day she decided to take a leap of faith and follow her heart, thus the company, Lil' Hookster Elegant Purse Hook Designs was born in October of 2007. Lily sells her designs at upscale boutiques and wineries in California, Arizona, Nevada and Texas. With the launch of Lil' Hookster, Lily is thrilled to be doing something she truly loves and is passionate about. She appreciates the support of all her customers, and especially family and friends that encouraged her to follow her dream.